This is the news that risks annoying more than 1. Microsoft plans to include advertisements within its next Xbox games. This advertising program would allow third-party companies to purchase space to promote their products or services. An initiative still far from being recorded, but that could happen soon.
if it's free, it's you're the product
According to a recent Business Insider report, Microsoft would like to offer businesses a space dedicated to advertising in their securities. An initiative that is already imagined by annoying more than one, and which Microsoft is a priori aware of the issues. Always according to Business Insider, the Redmond firm knows that it is evolving in slippery ground and wishes to make no decision that "would irritate" players. Concretely, it would only concern Free-to-Play games, and the games. We could see soon in our favorite games of the spots and advertising panels of a brand, a product...
For the moment, Microsoft is always developing the idea. The firm seeks to partner with marketing and advertising companies in order to achieve the program, and then sell these spaces dedicated to third-party companies.
At present, we do not know what games would be potentially concerned. According to people involved in the development of the program, it is possible that digital spaces appear within adventure games or race games. The shape of these advertisements is also unknown, remains to know so if they Would include videos or audio.
walking on eggs
As previously said, Microsoft is aware of the risks of such an initiative and would not want to crush its community. The giant also uses advertising within its Xbox interface and included in some of its games. In order not to make this new company too intrusive, the Redmond firm wants to create a "private market" that would allow it to filter and select the companies with which it wants to work. Always according to the Business Insider report, the priority remains the satisfaction of the players.
With the gradual disappearance of young viewers and the difficulty of reaching this specific audience via advertising, Microsoft hopes to develop new ways to reach consumers. The giant has for the moment nothing commented. Once again, this project has not been formalized, is not even effective and could not see the light of day. We will need more information before you can communicate more.
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12 minutes ago
KFC pubs please.... it must be fitting with the Xbox brand and especially its players a little fat
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